Open to new roles — Berlin / Remote EMEA

Product leader
who ships

15 years in B2B SaaS. I build the features people ask for and the systems that make teams move faster. From ICP pricing models to LLM writing assistants — I go deep, ship fast, and stay close to the customer.

0
years in B2B SaaS
0
conversion increase delivered
0
LLM features shipped
Sarah Burgess
PLG & Pricing
AI Features
Berlin 🇩🇪

Companies I've shipped for

Small Improvements TradeLink Customer.io TwoCanoes Rosy

About me

Built from the
customer up

I started in frontline support — before moving through growth, marketing, and eventually leading product at the executive level. That arc means I don't just understand what to build; I understand the person at the other end of every feature.

My sweet spot is the intersection of product strategy and team development: breaking down silos, creating clarity from ambiguity, and shipping things that people actually use.

Based in Berlin. Fluent in both product thinking and the German bureaucratic nightmare. Currently looking for the right next challenge — whether that's an IC senior PM role or a Head of Product seat at a company ready to grow.

PLG Pricing strategy LLM features Onboarding Stakeholder alignment OKR frameworks Discovery & research B2B SaaS
🎭
Creative director
Theatre director, filmmaker, community organizer. Runs Lenny's Berlin meetups.
🎙️
Negotiation trainer
Speaks at ProductCamp on tactical empathy and stakeholder management.
🚀
Senior PM, 15 years deep
Head of Product / Chief Growth Officer. PLG, AI features, pricing, onboarding — across B2B SaaS.

Selected work

Featured projects

From pricing strategy to AI features — work that moved the needle.

AI Co-Pilot
Product development · AI

AI Co-Pilot and Dispatcher

Led 3-month R&D for an AI-Copilot using voice agents to handle escalations in supply chain delivery. Validated 10 JTBDs and delivered proof of concept ahead of schedule.

10
Validated JTBD
3 mo
To proof of concept
Case study coming soon
Pricing Model
Growth & monetization
Case study

ICP-based pricing model

Comprehensive pricing research and a new packaging model aligned to ICPs, delivering faster conversion and better retention.

+30%
Conversion lift
6 mo
Time to impact
Read case study
AI Writing Assistant
Generative AI
Case study

AI-powered writing assistant

Built and shipped an LLM writing assistant from hackathon prototype to production, helping managers write better feedback.

65%
Adoption rate
−10%
Cycle time
Read case study

What people say

Working together

"

Having Sarah as both a manager and a coach has been an incredible experience. She has a rare ability to think strategically — always keeping the big picture in mind while still paying attention to the details that make a real impact.

Lindsay Sanders
Lindsay Sanders
VP of Customer Success, Small Improvements
"

Sarah was the voice of our customers. Her drive to ensure a great user experience made her go beyond solving individual issues and delve into product thinking and long-term solution ideation with Product and Design.

Gabriel Lovato
Gabriel Lovato
Staff Product Designer, Miro
"

Sarah is able to understand complex problems quickly and translate this information between engineering and other teams so that it is easy to understand for each audience. She delivers results for customers.

Jan Varwig
Jan Varwig
Engineering Manager, Audibene

Let's work together

Based in Berlin, open to remote roles across EMEA and Europe.