15 years in B2B SaaS. I build the features people ask for and the systems that make teams move faster. From ICP pricing models to LLM writing assistants — I go deep, ship fast, and stay close to the customer.
Companies I've shipped for
About me
I started in frontline support — before moving through growth, marketing, and eventually leading product at the executive level. That arc means I don't just understand what to build; I understand the person at the other end of every feature.
My sweet spot is the intersection of product strategy and team development: breaking down silos, creating clarity from ambiguity, and shipping things that people actually use.
Based in Berlin. Fluent in both product thinking and the German bureaucratic nightmare. Currently looking for the right next challenge — whether that's an IC senior PM role or a Head of Product seat at a company ready to grow.
Selected work
From pricing strategy to AI features — work that moved the needle.
Led 3-month R&D for an AI-Copilot using voice agents to handle escalations in supply chain delivery. Validated 10 JTBDs and delivered proof of concept ahead of schedule.
Comprehensive pricing research and a new packaging model aligned to ICPs, delivering faster conversion and better retention.
Built and shipped an LLM writing assistant from hackathon prototype to production, helping managers write better feedback.
What people say
Having Sarah as both a manager and a coach has been an incredible experience. She has a rare ability to think strategically — always keeping the big picture in mind while still paying attention to the details that make a real impact.
Sarah was the voice of our customers. Her drive to ensure a great user experience made her go beyond solving individual issues and delve into product thinking and long-term solution ideation with Product and Design.
Sarah is able to understand complex problems quickly and translate this information between engineering and other teams so that it is easy to understand for each audience. She delivers results for customers.
Based in Berlin, open to remote roles across EMEA and Europe.